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The co-creators of Master Caster:
Scott Rose (President of ScottWorld) and
Arlene Schuster-Goss (President of
ASG Casting Inc.)
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ASG Casting needed a program that would schedule thousands of auditioning actors on a weekly basis, generate dynamically-changing logs for session runners and clients, manage hundreds of phone calls to talent agencies, print legal paperwork for the Screen Actors Guild, keep track of hundreds of production companies & advertising agencies, manage invoices and accounting, and much much more.
ScottWorld's close work with ASG Casting resulted in the creation of Master Caster, a phenomenal FileMaker Pro database system unlike any other FileMaker program created before. |
Master Caster was so incredible that another casting company bought a copy of it to run their business. And then another casting company. And another.
Word started spreading like wildfire around Hollywood: "Master Caster, this amazing program, can run your entire casting office for you!" Veteran casting directors were suddenly getting their work done in a fraction of the time it used to take! Young casting directors were suddenly empowered to branch off and start their own casting businesses, with Master Caster as their main tool!
Dozens of casting directors later, Master Caster has now become so successful and so widely-acclaimed that it has turned into the de facto standard for computerized commercial casting in Hollywood. Master Caster knowledge is now a requirement for any young casting assistants who want to break into the competitive commercial casting field.
In 1999, a Canadian company named Casting Workbook was blown away when they saw a demo of Master Caster. They couldn't believe how elegantly the program managed every tiny detail of a casting director's life. Casting Workbook already had a full suite of software programs designed for the entertainment industry, but they were missing a program tailored exclusively for casting directors. To complete their line of software products, Online Production Services acquired Master Caster and integrated it into their full line of entertainment software!
To this day, Master Caster (aka Casting Workbook) is the leading casting software in Canada, and is now used by casting directors and entertainment professionals worldwide! According to Arlene Schuster-Goss, "Master Caster has done for casting what Quicken did for accounting!"
| Quotes About Master Caster |
Here's what other casting directors (and the press) have said about Master Caster:
"Master Caster is part Rolodex, part database, part accounting program, and part word processor, all directed toward making a casting director's life easier -- or at least more organized."
— Back Stage West Magazine
"Master Caster is the best organizational tool any casting director could ask for. It takes you from breakdowns through invoicing in one quick swoop."
— Jeff Gerrard, President, Commercial Casting Directors Association
"Any casting director who comes into my office immediately wants a copy of Master Caster."
— Terry Berland, Casting Director
"Master Caster has been an incredible & integral part of our office. It has helped keep us organized and in the long run shaved many hours off of our workload."
— Stuart Stone, Casting Director
"Master Caster is brilliant. It saves me enormous amounts of time and people power. I don't know how I lived without Master Caster."
— Susan Tyler, Casting Director
